Do you dread the dealership 'process'?
Do you resent the time and effort it takes just to work your way through the deal, all while feeling jerked around and manipulated?

You Are About To Learn 'The Way To Car Buying Serenity'. This WILL Change Forever The Way You Think About Buying Cars, And It Will Change Forever Your Financial Relationship With Your Cars. You Have NO IDEA How Much Money You Can Save By Applying A Few Strategies.

WE ARE TALKING ABOUT TENS OF THOUSANDS OF DOLLARS!  

Dear Friend, My name is Peter W. Robinson and I am dedicated to changing the car-buying experience for as many folks as I can.

I don't think I have ever met anyone who did not despise buying cars. This is a real shame, because once we have committed the money and come to terms with the expenditure, there should be some excitement and even fun involved, just like when we buy a new entertainment center or a flat screen TV or furniture, or bathroom fixtures...in short, everything else!!  Just think of how children act when a new car is coming home! It's because they are focused on the result, not the process...

ANNOUNCING...CAR FU: Self-Defense For Car Buyers 

Before entering the car business, I worked for years training employees to communicate better and make personal connections with customers, to put the customers needs first, where they should be. When I went into the car business, I quickly realized that the situation is reversed...that the needs of the sales staff,  the management, and the dealer are far more important than those of the buyer. Because their inventory is depreciating every single day, YOU have to buy something today. SOMETHING. ANYTHING. NOW. I knew the dealership process could never change, but I became convinced that there had to be a better way. I worked as a sales and finance manager in order to learn all there was to know about how car deals worked.
I qualified for my dealers license and opened my own business as a buyer's representative. I wrote extensively on behalf of car buyers and consumers, and began to work on an antidote to the horrible experiences of most buyers.

 'CAR FU' is the result of years of study and research. It is the only publication of it's kind. It does not mince words and it plays no favorites.

You know, it's a hard truth, but SOMETIMES IT REALLY IS ABOUT THE MONEY. There are lots of nice cars out there...but some of them will steal your dreams. They will steal vacations you will never take, gifts you will never give, colleges your children couldn't apply to...

and you will never even know that it is happening... 

• Why It Is The Way It Is...And Why It Can Never Change

  • The origin of the problem (Pterodactyl eggs)

  • How the process of car buying can make otherwise sane and composed adults seethe with anger and resentment

  • The Death of Empathy: How potentially great salespeople are quickly defeated and forever ruined

  • Why otherwise honest people turn to lying when they are far from their comfort zone

  • The CA. Car Buyers Bill of Rights...and WRONGS  

• Lies and Myths of Car Buying

  • Why bad advice is worse than no advice at all

  • Why Edmonds.com, Kelly Blue Book, NADA, etc. list vastly different values for used cars

  • Why those websites can't tell you the hard truth about buying cars

  •  Lies, "selling", or criminal activity?

  •  Advertising shenanigans

•  WOMEN ONLY!

  • How and why women are tormented on so many different levels when purchasing vehicles (and what they can do about it!)

  • Women on the car lot

  • Women in the Business

  • How women 'drive' most car deals

  • How women can turn the 'professional shopper' in them loose on car deals!   

    The CAR-FU Way 

• The Philosophy

• The Creed

• The Way to Car Buying Serenity    
   

• Preparation for the Journey White Belt

  • Why the novice begins with no belt (and pants around their ankles!)

  • "Dealers are scum"  True or False?

  • "Buyers are Liars" True or False?

  • EVERYTHING is 'negotiable'

  • A 'negotiation' cannot take place in a dealership. Why not?

  • The leverage of time

  • Forget what you think you know

  • Clear your mind, lose resentment, take responsibility  

• No B.S. : The True Story on Financing (Green Belt)  

• The very first thing you must do: Forget this step and pay thousands more than you should

• Why you must never approach a car deal without your own financing in place

• Where to find the best financing options and quickly secure funding 

• How to arrange for a 'better rate' option contract

• The death of leasing

• How to have the dealer shop for rates for you (for free, no add-ons)

• What different terms will mean to you and your family

• When to opt for the longest term available

• When to put money down, when to not put money down

• What to do if your credit is shaky

• Bad credit car-buying: How these deals work, and how to get into a car you actually want

• Tools

• The Math
  
   

• How To Select A Vehicle (Blue Belt)

  • There is more to it than you think--yet it can also be easier than you ever thought

  • How to make depreciation work FOR you instead of ON you

  • Deals of the century

  • The worst cars in the world

  • Cars you didn't think you could afford, but can! (and should) 

  • Cars you must never buy...

  • Tools

  • The Math 

     

• Which ones to consider, which ones are...well, crap!

• Parts, Rims, add-ons

• How much you should REALLY pay for these items

• Warranties: The Good, The Bad, and the Ugly

• Alarms: cars that thieves ACTUALLY steal, and why your car is not one of them

• Lojack : Why. Why not. 

• Undercoating: Why not just give this money to a worthy charity? 

• G.A.P. When you need it, why you should never need it

• Tools

• The Math

•  Putting It All Together (BLACK BELT)

  • Budgeting

  • Research

  • Assumptions

  • Trade-in Factors

  • Checklists 

  • Offers, Incentives

  • Timing

  • Contract Overview

  • Elements of an Acceptable Offer

  • Dealer Contacts

  • Planning

  • Execution

  • Tools

  • The Math

And Much, Much More!

These Are The Tried and True Methodologies Used and Recognized by Real Professionals--   These are the methods of valuing, assessing, financing and purchasing vehicles known only to professionals. Not 'car salesmen', but professional buyers, finance managers, sales managers and dealers who regularly structure deals and obtain financing for customers.    The only methods you will learn are those that are standard operating procedure for pros and are intended solely to save money and time.   You will get advice here that you cannot find anywhere else, and you will be amazed by the ease with which you execute these deals.   The fact is that while your deal will not be as profitable to the dealership as nearly all others, they are more than happy to work quick, efficient deals with savvy buyers, put a car on the road, and move on to the next one.

             The ONLY Real Goal Here is the Achievement of Serenity in All of Your Future Vehicle Purchases, and --to me-- This Means That You Will...